While the law prohibits physicians from advertising their work, since medicine is not a commodity to be promoted, the most famous plastic surgeon in Lebanon Nader Saab did not hesitate in lining up the roads with billboards promoting his profession.
The law is also clear in stating that a physician shall not appear in TV shows, unless it is an educational show and upon an authorization from the Order of Physicians; but Nader Saab is a TV celebrity with TV shows being dedicated for him to promote his “cosmetic empire.” Not only he appears in TV shows, Saab once performed a plastic surgery live on air to promote the new equipment and techniques that he has been using.
In light of these violations, the President of the Order of Physicians said that “yes, Nader Saab has violated the law but we are restricted since he is promoting his hospital not him as a person.”
“We should have controlled this situation more, we will do that from now on,” the president said.
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