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REPORT: 4th most shared ad of 2013

News Bulletin Reports

28-12-2013 | 10:16

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REPORT: 4th most shared ad of 2013

Social media users share a large number of videos, including commercial advertisements.

LBCI will display the top ten most shared ad campaigns for the year 2013, and the ad ranked first will be displayed on New Year’s Eve.

The 4th rank was taken by Kmart’s “Ship My Pants” ad which was shared 3.5 million times.

The ad used to introduce the free online shipping for items not found in-store, is a play on words where the word “ship” is used in a fast way, making it sound like “shit”.

In the ad, a store worker is informing store shoppers that Kmart can "ship your pants" for free, a line that was repeated at least ten times in the commercial.

To watch the ad, please click on the video above

News Bulletin Reports

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