Everyone from pollsters to experts got the result of the US presidential election wrong, but few can have made it in such an expensive manner.
Newsweek and a partner that prints up special commemorative issues has been forced into an embarrassing recall, after it sent out 125,000 copies of its Madam President issue designed to celebrate Hillary Clinton's win.
Although Topix Media had also prepared a Donald Trump version it thought it was safe to dispatch only the version detailing “Hillary Clinton's historic journey to the White House”, as the cover put it.
The edition appeared on shelves on Tuesday but was hastily withdrawn. Only 17 copies were sold.
All wholesalers and retailers were asked to return any issues they have, to make room for the 150,000 copies of the “President Trump” issue.