The video shows model Mackenzie Altig being transformed by a team of stylists into the typified image of female beauty in Italy for each decade of the last century.
The 1-minute video starts with a voluminous up do for the 1910s and ends with a backcombed half ponytail accented with Moschino jewelry for the 2010s.
Here's how Italian beauty standards have changed in the show business industry over the last decades!
[60's-70's] Sophia Lauren
[80's] Sabrina
[90's – Present] Monica Bellucci