Starting Monday October 14, the novel image of the renowned Lebanese Broadcasting Corporation International (LBCI) will be launched in the main news bulletin.
The new and improved image will be accompanied by a widespread advertising campaign which includes new logos for the various LBCI channels.
LBCI is making the leap in both form and content, using colorful logos as a sign of reconciliation and openness since most colors have become representative of Lebanese political parties.
A new sophisticated news studio set up with high HD technology will also be used with content based on a much more open policy.
LBCI had earlier launched its new set of programs for the autumn season, knowing that it will later announce the launching of other new programs.
LBCI also launched The LBCI HD (green logo) which is considered the first Lebanese HD channel.
It is worth mentioning that the new LBCI channels will include a new satellite channel LDC with new logos as of Monday October 14.