India’s PhonePe launches app store with zero fee in challenge to Google

PhonePe launched the Indus AppStore Developer Platform on Saturday, promising zero platform fee and no commission on in-app purchases as the Walmart-backed fintech races to win Android developers in Google’s largest market.

The Bengaluru-headquartered startup, which has amassed over 450 million registered users on its eponymous payments app, said developers can start registering and uploading their apps on the ‘made-in-India’ app store starting today.

Read more on: https://techcrunch.com/2023/09/22/phonepe-indus-appstore-walmart/